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Proxima is the foundation of how we consult. It is a clear, practical framework designed to drive performance and clarity at every stage of your journey.

At the core of meaningful business transformation lies the ability to see beyond the surface. That’s the philosophy behind Proxima, our proprietary framework designed to help businesses identify what’s really holding them back and how to unlock their full potential.

Rather than offering quick fixes or one-off interventions, Proxima is built to drive deep, lasting change. It focuses on uncovering the root causes of performance challenges, so businesses can shift the underlying patterns, not just the symptoms.

The Structure of Proxima

 

Proxima explores eleven core elements of business performance, split across two critical dimensions:

  • Infrastructure – the systems, strategies, and operational foundations that support scale and sustainability

  • Behaviours – the everyday habits, mindsets, and interpersonal dynamics that influence how work gets done

 

At the centre of both dimensions lies a unifying force: Leadership & Workplace Culture.
This underpins every aspect of how a business functions, shaping both its internal operations and how its people behave. Proxima recognises this, treating leadership and culture not as a soft layer, but as a strategic asset that must be aligned and activated.

 
How does it work?

We use the Proxima Framework to assess where your business stands across all elements, mapping out the key strengths, gaps, and opportunities. But we don’t stop at insight. The goal is to co-create a clear, focused roadmap for change that enables your team to take ownership and lead its own evolution over time.

This isn’t about dependency on consultants or short-term wins. It’s about building the capability to be self-sustaining, adaptive, and performance-driven long into the future.

 
Why Proxima?

Because real progress doesn’t come from treating symptoms. It comes from shifting perspectives, addressing the root cause, and aligning the right structures with the right behaviours.
That’s how we help businesses move from stuck to scalable, and stay there.

Assess & Identify

 

Strategy for Change

Partner to Execute

What's the Process?

01

02

03

Use Proxima to assess infrastructure and behaviours, identifying areas of weakness.

 

Based on assessment results, develop a strategy for change or transformation.

Collaborate to ensure high quality outcomes through exceptional execution.

Proxima isn’t just a framework. It’s how we help our clients make meaningful progress. It brings structure to complexity, clarity to decisions, and focus to the work that matters most.

 

If you're ready to move forward with purpose, let's talk about how Proxima could support your next step.

Contact Us

021 220 7874
info@performancebydesign.co.nz

22/35 Illinois Drive,
IZone, Rolleston
Christchurch, NZ

Performance by Design
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